Master of Business Administration (MBA) - Marketing Track
Offered By: Post University
Post University offers a completely Online MBA Degree Program designed for working professionals. You can make a real difference in your career with a Post University MBA. Our program develops your ability to lead organizations to create new business and new wealth. The MBA program will help you gain confidence in your ability to lead your organization to growth and prosperity.
This decade has been characterized by sweeping changes in the way we create value, reach customers and execute transactions. The Post University Online MBA degree program in Marketing is suited for business practitioners who wish to master the art and science of creating value and profit from the challenges and opportunities that come from our new global economy.
The Foundation and Core MBA courses within the Marketing concentration build a knowledge foundation of Marketing Mix Strategies, Competitive Intelligence and Business Strategy Planning. Students who pursue this concentration will learn how to develop new offerings, capitalize on emerging opportunities, match value propositions to consumer buying behaviors, communicate effectively with prospects and develop and grow the customer sphere.
The program objectives are to:
- Provide practical marketing knowledge necessary to make good business decisions
- Develop and sharpen skills associated with leveraging 'good marketing sense'
- Train a new breed of Marketing professionals who excel in the current economic landscape
This program is ideal for professionals and managers wishing to:
- Develop new offerings/value for their organizations or own ventures
- Optimize the transaction of internally created value to prospects
- Grow the customer sphere and leverage it to generate new prospects
- Acquire practical knowledge and skills in Marketing
- Lead as marketing change-agents within their organizations
