Master of Arts in Industrial & Organizational (I/O) Psychology - Consumer Psychology

The Master of Arts in Industrial & Organizational Psychology in Consumer Psychology, offered by the Chicago School of Professional Psychology, delivers extensive expertise in human behavior and consumer psychology. Earning this degree can aid sales managers and advertisers in the creative development of marketing strategies that will draw more attention to their brand, by building effective marketing, advertising, and merchandising strategies based upon the mastery and advantage of the psychology of consumer motivation and the decision-making process. The dedicated instructors are not only scholars, but also practicing psychologists with years of hands-on experience in the field of consumer psychology. This degree can be earned is as little as 20 months, working approximately 10 hours per week.